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Global demand for seats is forecast to expand 4.4% p.a. between 2016 and 2020. Currently, aircraft seats account for 4.0% of the global demand while the remaining market share is divided between motor vehicle seats (5.4%), swivel seats (8.3%), seats convertible into beds (3.1%), upholstered seats with wooden frames (33.2%), other seats with wooden frames (5.8%), upholstered seats with metal frames (11.6%), other seats with metal frames (12.0%), other seats (8.2%) and seat parts (8.3%).

Cambodia, China, Germany, India and the United States are considered the highest potential markets in the coming years. China, Germany, Italy, the United Kingdom and the United States represent the largest seat markets while the strongest annual growth is forecast to occur in India (12.8%), Cambodia (12.5%), Ethiopia (10.5%), Cyprus (9.7%) and Moldova (9.7%).

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